Copywriter/Creative
I love to connect with people.
DQ
When I started at Publicis, I came right out of school and DQ was one of the first brands I started to write for. In just over a year, I became their lead writer for all US and Canada CRM.
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Writing for DQ has been a creative joy...literally. The brand is all about "Happy Tastes Good". Through our series of e-mails, push notifications, in-App messages and website copy, we guide our customers through the sweetest journey of delicious eats and treats, offers and more.
Emails
Push Notifications
In App Messages
Menu Launches
Launch Email
Push Notification Story
In App Message
Regular Push Notification
SMS/MMS
Loyalty Campaigns
Launch Email and Push
Reminder Email and Push
Campaign Landing Page
DQ Rewards
One of my proudest moments writing for DQ is where I got to create and refine the tone of voice of their new DQ Rewards program. Building off of their main brand tone of voice, I crafted evergreen messaging to be used across all platforms when referencing DQ Rewards, crafted rules when mentioning DQ Points and more.
Post Opt In Screen
